Launch Checklist - Pre-Launch Tasks

Phase 1: Pre-Launch (Before Going Live)

✅ Review All Page Content

Check every page for typos, broken links, and accuracy. Test all forms and CTAs.

• Home, About, Services, Pricing, Portfolio, Testimonials, Contact
• Legal pages (Privacy, Terms, Cookie Policy, Refund Policy)
• Start Project and Thank You pages

📱 Test Mobile Experience

Open website on actual phones and tablets. Test navigation, forms, and buttons.

• Test on iPhone and Android
• Check navigation menu works on mobile
• Verify forms are easy to fill on small screens
• Test all buttons and links

🔗 Update Contact Information

Ensure all contact details are correct everywhere they appear.

• Email: [email protected]
• Phone number (if applicable)
• Social media links
• Business address

🖼️ Optimize Images

Replace any placeholder images and ensure all images load fast.

• Replace stock photos with your actual photos (if available)
• Check image quality on all devices
• Ensure images have proper alt text for SEO

📧 Configure Email Forwarding

Make sure contact form submissions come to your inbox.

• Test contact form submission
• Check email arrives within 5 minutes
• Verify email isn't going to spam folder

🌐 Set Up Custom Domain

Connect your madebymintly.com domain if not already done.

• Domain verification should show "Active"
• Nameservers pointed correctly
• SSL certificate enabled (HTTPS)

Phase 2: Launch Day

🚀 Click "Publish"

Make your website live to the world!

Note: It may take 5-10 minutes for changes to appear globally

🔍 Test Live Site

Visit your domain and click through every page.

• Open in incognito/private window
• Test on desktop and mobile
• Submit test form to verify it works

📱 Announce on Social Media

Share your new website with the world!

• Post on Facebook, Instagram, LinkedIn
• Share with email list
• Update Google Business Profile
• Add to email signature

Phase 3: Post-Launch (First Week)

📊 Set Up Google Analytics 4

Track your website visitors and conversions.

• Create free Google Analytics account
• Add tracking code to website (in Settings → Analytics)
• Set up conversion goals (form submissions, button clicks)
• Verify data is being collected

🗺️ Submit Sitemap to Google

Help Google find and index your pages faster.

• Go to Google Search Console
• Add property: madebymintly.com
• Submit sitemap: madebymintly.com/sitemap.xml
• Request indexing for key pages

🔥 Add Heatmap Tool

See how visitors interact with your website.

• Sign up for Hotjar or Microsoft Clarity (both free)
• Add tracking script to website
• Watch session recordings to spot issues
• Analyze heatmaps to optimize layout

💬 Monitor Contact Form

Respond to inquiries within 2 hours for best results.

• Check email regularly
• Set up mobile notifications
• Create email templates for fast response

🎯 Set Up Facebook Pixel (Optional)

Track conversions and retarget website visitors with ads.

• Create Facebook Business account
• Generate Pixel code
• Add to website (Settings → Analytics)
• Set up conversion events

📸 Add Video (Optional)

Replace video placeholder on pricing page with actual explainer video.

• Record 2-3 minute overview
• Upload to YouTube
• Embed on pricing page

Phase 4: Ongoing Maintenance

Weekly Tasks

• Check Google Analytics for traffic trends
• Review heatmaps for user behavior insights
• Respond to all contact form submissions
• Test website on mobile devices

Monthly Tasks

• Update portfolio with new projects
• Add new client testimonials
• Review and update pricing (if needed)
• Check for broken links
• Update blog/news section (if applicable)

Quarterly Tasks

• Review analytics and set new goals
• A/B test different CTAs or headlines
• Update services and pricing pages
• Refresh homepage with seasonal content
• Review and update legal pages if policies change

Your Complete Launch Checklist